How to Create An Audience From Scratch
For today’s post I’m sharing a question I was asked after a recent presentation I did on blogging and Personal Branding:
Question: If I’m not an established Blogger like you, how do I create an audience? How do I find people willing to let me interview them for my blog when I have no experience and I’m not well established?
My Answer: We all have to start somewhere! (Tweet this!) I had a “first blog post” on my Dinner With Nerds Food Blog and here on my Leadership Blog just like every other, now established, blogger out here on the internet. I had a “first interview” for my blog because I wasn’t afraid to ask that person for the interview. I told her that I was getting my new Food Blog started and I would be honored if she would be my first interview! She said yes!
One thing I believe works to my advantage quite often in life is the fact that I’m not afraid to ask for what I want. The worst someone can tell me is “NO” and if they do, I’m on to the next person who can help me out. Hearing “NO” is not comfortable by any means, but hearing “NO” simply means that I won’t be doing whatever it is I want to with that person, right now. There’s always a way to make things happen when you really want something. (Tweet this!)
Have confidence in yourself, plan out how you will pitch your idea and simply ask. Often times when you are requesting to interview people who are influential or have something to share, they readily welcome the opportunity for any interview – that’s great exposure for them! The more you add to your blog, the bigger your audience will grow, the more experience you get under your belt and there presents your ripple effect. Just Get Started!
– Dr. April
Dr. Carmen April is a young entrepreneur and community leader recognized as a 2013 Nashville Business Journal Top 40 Under Forty Award Recipient and is a 2014 Graduate of the New Leaders Council Institute – Nashville Chapter. Dr. April is available for speaking engagements on Leadership for College Students and Young Professionals.
You can follow her daily #Leadership insights on Twitter @DrCarmenApril